Green Electricity Marketplace (GEM) was formed in 2000. With the liberalisation of the UK electricity market and the growth in renewable energy we felt that a website which could list and analyse available green tariffs would encourage uptake of these tariffs and help to promote renewable energy.
Unlike most switching sites, GEM is focused on renewable energy and provides its own perspective on green tariffs.
The website has been widely recognised for the information it provides: by environment groups including Greenpeace and Friends of the Earth; by consumer groups including the National Consumer Council; by businesses like Samsung UK; and by the media including BBC Newsnight and The Independent.
In 2016, in order to demonstrate the independence of our tariff ratings, GEM stopped accepting referral fees from suppliers. While grateful to those users who donated to the site, the donation model did not provide sufficient income to justify the time needed for maintaining the site and listing the ever increasing number of green tariffs, and we had to suspended tariff listings in September 2018.
To restore a switching service, since August 2019 we have partnered with switching services which receive income from some switches made. We receive a proportion of referral fees from switches and aim to be as transparent as possible about these.
Big Clean Switch only lists suppliers which pay them referral fees, which may mean some tariffs which would meet their other criteria are not listed. This approach allows them to carry out a detailed assessment of each tariff to ensure it meets their environmental and customer service standards. We receive a proportion of these referral fees.
Homebox aims to lists as wide a range of tariffs as possible, with a filter for Green Plans. They get referral fees from some of the suppliers, but list suppliers regardless of fees, only excluding suppliers where there are difficulties in providing reliable switching for the customer. We receive a payment from Homebox for every switch made through this site.
The Green Electricity Marketplace website provides links to switching services. If you use this site or a linked site to switch services, any contractual agreements are with your chosen switching service and supplier. Any personal data supplied will be held and used by the switching service and / or chosen supplier under their terms of service and privacy policies, see below.
Green Electricity Marketplace doesn’t collect personal information. During the sign-up process, any information supplied by you is sent directly to our Partners, and you should check their Privacy Policies.
Cookies and data
Like almost all websites, our site logs include the IP addresses of visitors.
When using our switching services, you may receive cookies from our Partners. See below for details of our Partners’ cookie policies.
Other cookies on this site
Where a switching service is embedded on this site, information on any cookies used will be listed here.
If using the Homebox switching service, it uses Amplitude analytics cookies. For details, please visit Amplitude. These cookies are used to collect information about how users use the widget. Homebox uses the information to analyse behaviour and to help improve its services. The cookies collect information in an anonymous form, including the number of visitors to the website and blog, where visitors have come to the website from and the pages they visited.
If using Big Clean Switch to help you switch, Big Clean Switch uses two sets of cookies when you use their service. The first is a Google Analytics cookie, a performance improver cookie that is used to track visits to the website and movement through the switching process. The data which is collected is anonymous and is used for benchmarking purposes to monitor the performance of the service and to measure user engagement. You can read more here: https://policies.google.com/privacy?hl=en
You may prevent the collection of data related to your use of the switching service by the Google Analytics cookie by adjusting your browser settings or installing the browser plug-in available at: https://tools.google.com/dlpage/gaoptout?hl=en
The second cookie used is Big Clean Switch’s own customiser cookie, which helps to improve your switching experience. The data which is collected is anonymous, but can be linked to other information entered by you during the switching process, avoiding the need for you to enter information multiple times.
Cookies on linked sites
GEM Partners’ privacy and cookie policies
If using The Big Clean Switch or Homebox, also see the policies and terms of your chosen supplier.
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Page last updated: 13 August 2019